{"id":28048,"date":"2026-10-12T13:40:00","date_gmt":"2026-10-12T06:40:00","guid":{"rendered":"https:\/\/champameuanglao.com\/tvb-limited-once-again-earns-media-of-the-year-at-the-spark-awards-2026\/"},"modified":"2026-10-12T13:40:00","modified_gmt":"2026-10-12T06:40:00","slug":"tvb-limited-once-again-earns-media-of-the-year-at-the-spark-awards-2026","status":"publish","type":"post","link":"https:\/\/champameuanglao.com\/la\/tvb-limited-once-again-earns-media-of-the-year-at-the-spark-awards-2026\/","title":{"rendered":"TVB Limited Once Again Earns “Media of the Year” at The Spark Awards 2026"},"content":{"rendered":"
\n

Wins 28 Awards in Collaboration with Esteemed Clients and Partners, Showcasing Cross-Platform Marketing Strength<\/i><\/h4>\n<\/p>\n

HONG KONG SAR \u2013 Media OutReach Newswire<\/a> \u2013 12 October 2026 \u2013 The Spark Awards 2026, organised by Hong Kong’s leading marketing publication MARKETING-INTERACTIVE, recently held its awards ceremony. The ceremony recognised brands, agencies and media organisations that have demonstrated excellence in media, advertising and marketing over the past year. <\/p>\n

Photo 1: TVB Limited once again earned \"Media of the Year\" at The Spark Awards 2026. Mr. SIU Sai Wo, General Manager (Business Operations) of TVB Limited (Eleventh right), and the TVB marketing and sales team joined client representatives to celebrate collaborative success.
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Photo 1: TVB Limited once again earned “Media of the Year” at The Spark Awards 2026. Mr. SIU Sai Wo, General Manager (Business Operations) of TVB Limited (Eleventh right), and the TVB marketing and sales team joined client representatives to celebrate collaborative success.<\/i> <\/div>\n<\/figcaption><\/figure>\n

TVB Limited (TVB), together with its clients and partners, jointly won a total of 28 awards, comprising 13 Gold, 10 Silver and 5 Bronze awards. In addition to sweeping Gold, Silver and Bronze awards for “Best Creative Campaign” and “Best Event \/ Experiential Activation”, TVB once again garnered the “Media of the Year” award, one of the highest honours of the event, taking centre stage at the ceremony. The recognition reaffirms TVB’s excellence in content creation, media integration, brand partnerships and cross-platform marketing. <\/p>\n

This year’s winning campaigns span diverse sectors including food and beverage, finance, health and medical services. Partners and clients include McDonald’s Hong Kong, Bank of China (Hong Kong), Hang Seng Bank, Herbalgy Pharmaceutical Limited and Dingzhi Dental. The winning campaigns successfully integrate TVB’s high-quality content, artiste resources, television platforms, digital media and innovative marketing strategies \u2014 supported by the production team and corporate communications strategies \u2014 to amplify brands’ communication impact and create market value. <\/p>\n

Mr. SIU Sai Wo, General Manager (Business Operations) of TVB Limited<\/b>, said, “Receiving the ‘Media of the Year’ award once again is a tremendous encouragement for the TVB team. It also recognises our ongoing commitment to a content-first approach and client needs at the core. Winning 28 awards together with partners across different industries fully reflects that TVB is not only a media platform, but also a comprehensive partner that combines content creation, artiste resources, TV and digital platforms, and integrated cross-platform marketing capabilities.” <\/p>\n

He added, “We sincerely thank all clients, agencies and partners for their trust, which enables our team to co-create influential campaigns. Going forward, TVB will continue to create more effective communication solutions for brands through creativity, quality content and digital innovation\u2014helping clients connect with audiences, build brand value and unlock further business opportunities.” <\/p>\n

\"Photo
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Photo 2: Group photo of the McDonald’s Hong Kong client team and TVB team.<\/i> <\/div>\n<\/figcaption><\/figure>\n
\"Photo
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Photo 3: Group photo of the Bank of China (Hong Kong) client team and TVB team.<\/i> <\/div>\n<\/figcaption><\/figure>\n
\"Photo
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Photo 4: Group photo of the Dingzhi Dental client team and TVB team.<\/i> <\/div>\n<\/figcaption><\/figure>\n
\"Photo
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Photo 5: Group photo of the Hang Seng Bank client team and TVB team.<\/i> <\/div>\n<\/figcaption><\/figure>\n
\"Photo
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Photo 6: Group photo of the Herbalgy Pharmaceutical Limited client team and TVB team.<\/i> <\/div>\n<\/figcaption><\/figure>\n

Award list: <\/p>\n

TVB<\/b> Limited<\/b> <\/p>\n

    <\/ol>\n

    1) Media of the Year <\/p>\n

      <\/ol>\n


      McDonald’s Hong Kong \u2014 Winning Campaign: Back to the beginning in 1975<\/b>
      P<\/i>artners: OMD Hong Kong, BBDO Hong Kong<\/i> <\/p>\n

        <\/ol>\n

        2) Best Creative Campaign \u2013 Gold
        3) Best Custom Execution \u2013 Gold
        4) Best Event \/ Experiential Activation \u2013 Gold
        5) Best Localised Media Offering \u2013 Gold
        6) Best Original Content Creation \u2013 Gold
        7) Best Sponsorship or Partnership Offering \u2013 Gold
        8) Best Branded Content Strategy \u2013 Gold
        9) Best Digital Media Strategy \u2013 Gold
        10) Best Integrated Media Strategy \u2013 Gold
        11) Best Original Content Strategy \u2013 Gold
        12) Best Use of Storytelling \u2013 Gold
        13) Best Viral Campaign \u2013 Gold
        14) Best Launch \/ Rebranding Media Strategy \u2013 Silver
        15) Best Media Partnership Strategy \u2013 Silver
        16) Best Public Awareness Media Strategy \u2013 Silver
        17) Best Social Media Amplification Strategy \u2013 Silver <\/p>\n

        Bank of China (Hong Kong) \u2014 Winning Campaign: BOCHK Wealth Management Expo 2025<\/b> <\/p>\n

          <\/ol>\n

          18) Best Event \/ Experiential Activation \u2013 Bronze
          19) Best Sponsorship or Partnership Offering \u2013 Bronze
          20) Best Media Partnership Strategy \u2013 Bronze
          21) Best Targeted Audience Strategy \u2013 Bronze <\/p>\n

          Dingzhi Dental<\/b>\u2014 Winning Campaign: Redefining Cross-Border Dental Excellence<\/b> <\/p>\n

            <\/ol>\n

            22) Best Creative Campaign \u2013 Bronze <\/p>\n

              <\/ol>\n


              Hang Seng Bank \u2014 Winning Campaign: Hang Seng Anti-Fraud Band<\/b>
              Partners:<\/i> Mill Milk, WPP Media Hong Kong, BYFA Consultancy<\/i> <\/p>\n

                <\/ol>\n

                23) Best Video \/ Streaming Offering \u2013 Gold
                24) Best Creative Campaign \u2013 Silver
                25) Best Event \/ Experiential Activation \u2013 Silver <\/p>\n

                  <\/ol>\n


                  Herbalgy Pharmaceutical <\/b>Limited \u2014 Winning Campaign: Heroes in White<\/b>
                  Partner: Sortie Agency<\/i> <\/p>\n

                    <\/ol>\n

                    26) Best Original Content Creation \u2013 Silver
                    27) Best Video \/ Streaming Offering \u2013 Silver
                    28) Best Creative Use of Media \u2013 Silver
                    29) Best Original Content Strategy \u2013 Silver <\/p>\n

                      <\/ol>\n

                      Hashtag: #TVB #TelevisionBroadcastsLimited #\u96fb\u8996\u5ee3\u64ad\u6709\u9650\u516c\u53f8<\/p>\n

                      The issuer is solely responsible for the content of this announcement.<\/p>\n

                      \"\"<\/div>\n","protected":false},"excerpt":{"rendered":"

                      Wins 28 Awards in Collaboration with Esteemed Clients and Partners, Showcasing Cross-Platform Marketing Strength HONG KONG SAR \u2013 Media OutReach Newswire \u2013 12 October 2026 \u2013 The Spark Awards 2026, organised by Hong Kong’s leading marketing publication MARKETING-INTERACTIVE, recently held its awards ceremony. The ceremony recognised brands, agencies and media organisations that have demonstrated excellence […]<\/p>\n","protected":false},"author":1,"featured_media":28049,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[852],"tags":[],"class_list":["post-28048","post","type-post","status-publish","format-standard","has-post-thumbnail","category-media-outreach"],"_links":{"self":[{"href":"https:\/\/champameuanglao.com\/la\/wp-json\/wp\/v2\/posts\/28048","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/champameuanglao.com\/la\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/champameuanglao.com\/la\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/champameuanglao.com\/la\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/champameuanglao.com\/la\/wp-json\/wp\/v2\/comments?post=28048"}],"version-history":[{"count":0,"href":"https:\/\/champameuanglao.com\/la\/wp-json\/wp\/v2\/posts\/28048\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/champameuanglao.com\/la\/wp-json\/wp\/v2\/media\/28049"}],"wp:attachment":[{"href":"https:\/\/champameuanglao.com\/la\/wp-json\/wp\/v2\/media?parent=28048"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/champameuanglao.com\/la\/wp-json\/wp\/v2\/categories?post=28048"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/champameuanglao.com\/la\/wp-json\/wp\/v2\/tags?post=28048"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}